VideoProc Converter AI

Help You Upload High Quality Videos to Instagram

  • Modify videos before posting to Instagram while keeping high quality
  • Convert and process to make your videos friendly to Instagram
  • Downscale 4K to 1080p, cut, split, resize videos to meet the requirements
  • Also rip DVDs, download videos, record screen or from webcam
  • NEW! AI upscaling, denosing, frame interpolation, stabilization
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How to Upload High Quality Videos to Instagram - Guide 2023

By Cecilia Hwung | Last Update:
"I spent a month on an edit and I rendered it... looked awesome then I uploaded it to Instagram... looked like crap. The color changes, it gets blurry, very frustrating."

Is it weird that you upload a 4K video to Instagram, but it looks like a 240p video with a dramatic loss of quality? Downscaling to 240p might be an overstatement, but the low quality is true. Many Instagram content creators may not be strange to that blurriness as Instagram has long been notorious for ruining the quality of videos posted including the short and small-size clip.

How that happens and is there a way to upload the video to Instagram without quality loss? Let's dig deeper into these questions and look at the useful solutions to stop Instagram from ruining quality.

Upload high quality video to Instagram
Upload high quality video to Instagram

Why Are My Instagram Videos Blurry after Uploading

The Instagram compression algorithm is the major culprit to ruin your video. The reason for that is to save the storage space and bandwidth. Instagram is not the cloud storage to hold your video files, but an online media sharing app and social network platform. Therefore, it never means to hold all data of the file posted.

Instagram video specs
Instagram video specs

Once you uploaded a video, it calculates and then compresses your file to a reasonable size and resolution for storing it on the server. What is the reasonable size or resolution? Those requirements differ and depend on the way you upload your video.

See if you upload a 10-minute video to IGTV, the file size has to be smaller than 650MB. The problem is a 10-minute video took by iPhone11 is around 2GB. Once the source file is larger than the Instagram video requirements, it will be compressed. For video post to Instagram Feed-in, footage shot in 4K would be squeezed to 1080P while 480P/720P enlarged to the same 1080P resolution. And, as you can imagine, videos get blurred.

How to Enhance Low-quality Videos for Instagram

To avoid Instagram ruining your high-quality video with its poor compression algorithm, compress the footage previously to match up with Instagram requirements. And this can be easily done through powerful video processing software, VideoProc Converter AI. It has complete solutions for Instagram videos, including editing, compressing, resizing, fixing, and even downloading.

Videos look pixelated or grainy but want them to be crisp and smooth on Instagram? VideoProc Converter AI comes with video enhancer tools powered by AI and can upscale low-res videos, denoise, deinterlace, interpolate frames, stabilize shaky footage, and beyond.

Free Download For Win 7 or later
Free Download For Mac OS X 10.6 or later

Note: The Windows version now supports AI-powered Super Resolution, Frame Interpolation, and Stabilization to enhance video and image quality. These AI features are not yet available in the Mac version but will be coming soon.

Step 1. Open VideoProc Converter AI on your PC. Select "Super Resolution" on its main UI.

VideoProc Converter AI

Step 2. Drag and drop your low-res video to it.

Step 3. Choose the type of your video, "Anime" or "Reality", to apply a proper AI model.

Step 4. To make it high quality by increasing the resolution, set the scale to 2x. 3x. or 4x. If you don't want to change its resolution, or it's already exceeded the max supported resolution on Instagram, choose Enhance Video/Image (1x) in Model Settings.

Step 5. Export the video and upload it to Instagram.

Enhance videos for Instagram by VideoProc Converter AI

How to Enable High Quality Uploads on Instagram

The Instagram app compresses high quality HD videos by default so to save bandwidth and server storage. If you want to upload high quality videos to Instagram without losing quality, you need to toggle on high quality uploads before you import videos from your phone to Instagram. Since settings are different on iOS and AndroidOS, we'll show you how to turn it on both operating systems.

Upload High Quality Videos to Instagram on iPhone

  1. Launch the Instagram app on your iPhone.
  2. Open Settings > Account > Data Usage.
  3. Toggle on High quality uploads.
  4. Quit Settings and select videos from your Photos app to upload to Instagram.
Upload High Quality Videos to Instagram on iPhone
Upload High Quality Videos to Instagram on iPhone

Upload High Quality Videos to Instagram on Android

  1. Open Instagram on Android.
  2. Open the user profile tab.
  3. Tap the three-dash icon to open Settings.
  4. Go to Account > Cellular data usage > High resolution media.
  5. Select Cellular date + Wi-Fi.
  6. Get back and upload videos from the local galley to Instagram.

Note: This method won't help if your source videos are blur/grainy or do not meet its uploading requirements.

How to Modify Videos to Meet Instagram Upload Requirements

Just as we mentioned before, Instagram is a social media platform, not a video hosting site. It always compresses videos for efficient content loading. Fortunately, you don't have to reach out to ultra-professional editing tools, such as Adobe Premiere Pro. VideoProc Converter AI can do this in a few clicks.

VideoProc Converter AI - A Powerful Software to Convert High Quality Video for Instagram

  • Resize an Instagram video for high quality posting in 5 ways
  • Convert any video into Instagram supported formats and 420+ others including MOV,MP4 etc.
  • Downscale or upscale video resolution or file size without quality loss
  • Built in robust editing toolkit allows you crop, trim, split, rotate, denoise your footage
  • Special for GoPro video uploading to Instagram: deshake, reomve background noise, force a/v sync
  • Full GPU acceleration makes 4K/large video processing 47x faster

Download VideoProc Converter AI and follow the steps below and make videos high-quality and fit Instagram in one go.

Free Download For Win 7 or later
Free Download For Mac OS X 10.6 or later

Note: The Windows version now supports AI-powered Super Resolution, Frame Interpolation, and Stabilization to enhance video and image quality. These AI features are not yet available in the Mac version but will be coming soon.

Step 1. Open VideoProc Converter AI and load video(s) to it.

After the installation, open the software and click "Video" to get into video editing and transcoding center. Then load your video file through "+Video".

Import video to VideoProc Converter AI
Load High Quality Video to VideoProc Converter AI

Step 2. Cut video for Instagram.

To take Instagram Story as example, the video should be less than 15 seconds. Then how to post 20 seconds video on Instagram Story? Short and trim videos with VideoProc Converter AI.

  1. Click "Cut", drag the slider to specify the range you need.
  2. Press "Cut" button and then "Done".
  3. Repeat Step 1 and Step 2 again to trim the whole video into several clips.
Cut video for Instagram
Cut Video for Instagram

Step 3. Clip "Crop" to resize the video.

If you post a 16:9 landscape video to Instagram Feed-in, Instagram will compress it to a 1:1 ratio rate. The highlight of video may miss being cropped off as Instagram doesn't understand your video. What's worse, some parts of the frame will be zoomed in with blurriness. Therefore, it is necessary to resize the ratio rate of your video manually. How to crop video for Instagram?

  1. Enable Crop, choose 1:1 for Instagram in the dropdown list of "Preset", and then "Done".
  2. Or choose "Free" in Preset to resize the image manually for Instagram feed posts, IG TV, Stories...
Crop video for Instagram
Crop Video to Fit Instagram

Step 4. Convert any video to MP4 (H.264).

MP4 (H.264) is high compression ratio which is accepted by Instagram. Convert the originally video to MP4 clip by clicking Output format and select MP4 (H.264).

Convert video for Instagram high quality uploads
Convert Video for Instagram High Quality Uploads

Step 5. Upscale or downscale video resolution to fit Instagram better.

It is said that video would be kept in high quality if you upconvert 1080p to 4K first and then upload it for compressing.

Upscale or downscale video for Instagram
Change Video Resolution for Instagram

[Test Results]

  • High quality - video shot in 4K, downscaled to 1080p manually for Instagram
  • Good quality – video shot in 1080p uploaded to Instagram
  • Slightly pixelated - video shot in 1080p, upscaled to 4K manually, compressed to 1080p by Instagram
  • Bad quality - video shot in 4K, compressed to 1080p by Instagram

Step 6. If necassary, check the "Merge" optin to combine these clips together. Hit "RUN" to export the edited video from VideoProc Converter AI. At last, post the video on Instagram wihtout losing quality.

FAQs about Uploading High Quality Videos to Instagram

What type of videofile can you upload to Instagram?

  • IGTV video must be a MP4 clip longer than one minute, less than 15minutes if uploading from your mobile or 60minutes if posting from web. Aspect ratio: 16:9 or 9:16. Minimum frame rate: 30FPS. Minimum resolution: 720P. The maximum file size: 650MB (10minutes or less), and 3.6GB (up to 60minutes).
  • In-feed Instagram video should be in MP4 or MOV format. Video length: 3 to 60 seconds. Aspect ratio: 1:91:1 (landscape), 1:1 (square), and 4:5 (vertical). Max Frame rate: 30FPS. Max Resolution: 1080P. Max File size: 4GB.
  • Instagram story video should be a MP4 or MOV Video less than 15 seconds. Aspect ratio: 9:16. Minimum frame rate: 30FPS. Maximum file size: 4GB.

Does Instagram support 1080o videos?

Instagram recommends you to share videos in resolution of 1080 x 1920P, and it also regulates a video uploading to IGTV should have minimum resolution of 720P. So yes, it supports 1080P video.

Can I upload HDR videos to Instagram?

Instagram accepts HDR videos but automatically converts HDR to SDR when you post them online. And that's also the reason why HDR videos look washed out on Instagram.

Final Words

There is no video uploading option available in Instagram desktop app and web page. To upload high quality video to Instagram, edit video through the tips above and then send the file to your mobile. You'd better not transfer the video via email. Use USB or file transfer software.

Besides converting videos, VideoProc Converter AI is also able to perform some video editing tasks, including cutting, trimming, merging, splitting, deshaking, denoising, adding special effects, and more. The operation is really beginner-friendly. Moreover, it can digitize DVDs, convert audios, download videos and music from 1000+ sites, and record screen and webcam.

Free Download For Win 7 or later
Free Download For Mac OS X 10.6 or later

Note: The Windows version now supports AI-powered Super Resolution, Frame Interpolation, and Stabilization to enhance video and image quality. These AI features are not yet available in the Mac version but will be coming soon.

About The Author

Cecilia Hwung is the marketing manager of Digiarty Software and the editor-in-chief of the VideoProc team. She pursues common progress with her team and expects to share creative content and useful information with readers. She has a strong interest in copywriting and rich experience in editing tips.

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VideoProc is a primary branch of Digiarty Software that is a leading multimedia software company founded in 2006. It endeavors to provide easier hardware-accelerated video audio editing and conversion solutions. The installed base of the VideoProc product has reached 4.6 million units from 180 countries since its release 5 years ago.

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