How do you interact on Instagram? Instagram Stories or Instagram Feed? They enable you to share short-form videos to keep your followers engaged. But it's not that simple to get through to viewers with a short video.
Luckily, Instagram has opened to long-form videos that allow users to produce videos up to 60 minutes long, which indicates you can use longer videos as an opportunity to highlight your content on Instagram. Already got curious about that? This article is going to run you through Instagram video length and how to post a long video on Instagram.
Jump to the solutions:
- Method 1. Post a Long Video to Instagram Feed Directly
- Method 2. Post Longer Video on Instagram Story by Splitting
- Method 3. Post a Long Video on Instagram via IG Live
- Method 4. Upload It to YouTube and Embed the Link on IG
The Length of Instagram Videos
Short-form videos on Instagram can be 3 to 90 seconds long, while long-form videos can be 60 minutes on max. Anyway, be it regular Instagram users or Instagram video marketers, it's crucial to know the length of different Instagram videos. Let's explore!
- Instagram Story: The maximum video length is 60 seconds long.
- Instagram Reel: 15 seconds to 90 seconds.
- Instagram Feed: IG feed is limited to 3 seconds to 1 hour.
- Live Video: You can host a live video for 4 hour on max on Instagram.
How to Post a Long Video to Instagram Feed Directly
In 2018, Instagram introduced a new feature for sharing longer videos on the platform: IGTV. However, IGTV has gracefully stepped down from the spotlight and been integrated with the main Instagram Feed videos. The exciting news? Users can now seamlessly post longer videos on IG up to 1 hour in length directly to their profile. See how to post a long video on Instagram feed directly below:
Step 1. Open Instagram on your phone, click on the Plus icon, and select a video with a duration of up to 60 seconds.
Step 2. Select 'Post' from the menu below and click on 'Next' in the top right corner.
Step 3. (Optional) You can edit the video using the built-in editor.
Step 4. Click on the Next arrow button, write a caption, and choose who you would like to share your video with in the Audience tab. Click on 'Share' to post a long video on your Instagram Feed.
How to Post Longer Video on Instagram Story by Splitting
Instagram Story is a popular feature on the platform that allows users to share short videos with their followers. These videos can be up to 60 seconds in length and are automatically deleted from the user's profile after 24 hours.
If your video exceeds the 60-second limit for Instagram, you'll need to trim it down to a 60-second clip before uploading it. This also applies to videos that don't fit any of the available video post options on Instagram. Below, we have collected the top 3 ways that you can leverage to split and post longer videos on Instagram on PC and mobile.
#1. On Your Computer
When you shoot a long video and share it on your Instagram Story, you will find that Instagram takes only the first 60 seconds of your video, because Instagram Stories have a 60-second runtime limit. So if you want to add a longer video to Instagram Story, use the all-in-one video editing software – VideoProc Converter AI – to split your long clip into 60-second segments.
VideoProc Converter AI - Best Video Splitter for Instagram
- Split a long video clip into equal-length segments with no quality loss.
- Support landscape and portrait videos.
- Support almost all video formats, like MP4, MOV, H.264, AAC, etc.
- Render videos with hardware encoding.
- Other AI-driven video features: AI upscaling, AI stabilizing, cutting, cropping, rotating, etc.
Note: The Windows version now supports AI-powered Super Resolution, Frame Interpolation, and Stabilization to enhance video and image quality. These AI features are not yet available in the Mac version but will be coming soon.
Step 1. Download and install VideoProc Converter AI on your computer at the get-go. It's available to Windows and macOS.
Step 2. Fire up VideoProc Converter AI and select Video on the main interface.
Step 3. Click +Video at the top to load a video file from your computer.
Step 4. Choose Toolbox at the bottom and double-click on Split. In the Split Video menu, put a checkmark in the box of Split video every how long seconds, and type 60 in the field.
Step 5. Select Done to return to the last page and click on the RUN button to start splitting your video.
When the splitting is done, transfer the video clips to your mobile device and upload to your Story, or directly upload them to your Story from your computer.
#2. On Android
Step 1. Download and install Story Cutter from Google Play.
Step 2. Launch the app on your phone.
Step 3. Tap Gallery to import your video. You can even import videos to the app from online storage services like Dropbox and Google Drive.
Step 4. Select video length for your clip.
When the splitting is finished, video clips will be auto-saved to your Gallery and you can put them one after another to your Story.
#3. On iOS
Step 1. Bring Split Video to your iPhone from App Store.
Step 2. Open Split Video once the installation is complete.
Step 3. Move the slider on the timeline to adjust clip length.
Step 4. Tap Select Video to open the video from your Camera Roll.
Step 5. Tap Split and Save Clips.
Once the splitting is done, you can find the clips saved in the Photos app.
How to Post a Long Video on Instagram via IG Live
Instagram Live enables you to share videos for up to 4 hours. You have two options when using this feature: live streaming in real-time or going live with a pre-recorded video. Thus if you choose the pre-recorded route, you can post longer videos on Instagram. See below how to post a long video on Instagram via IG Live.
To live stream a pre-recorded video on Instagram, you need a streaming solution called OneStream Live. OneStream is a cloud-based platform that allows you to live stream pre-recorded videos or broadcast in real-time to various social media platforms, including Instagram, Facebook, YouTube, Instagram, Twitch, Mixer, and over 45 others.
To use OneStream Live with Instagram, follow these simple steps:
Step 1. Connect your Instagram account to OneStream Live.
Step 2. Upload the long video to the platform.
Step 3. Schedule the video to go live on IG at your desired time.
The video will automatically go live on Instagram at the scheduled time.
How to Upload It to YouTube and Embed the Link on Instagram
A great alternative to bypass Instagram's video length limits is to upload your video to YouTube and share the YTB link with your followers on Instagram for easy access. This way, you can easily post a long video on Instagram. To that end:
Step 1. Upload the long video on YouTube.
Step 2. Copy the YouTube video's link from the address bar, or click the 'Share' button and copy the link.
Step 3. Upload the video thumbnail on IG Story, click on the Media icon at the top bar, select the Link option, and paste the YouTube video URL you have copied. Tap Done to embed the YouTube link on IG story.
Step 4. Click on Share to upload the long video on Instagram.
There are 4 ways to upload longer videos on Instagram. You can split a long video into many 60-second segments with video editing software or video splitter apps and upload to your Instagram story, making they look like a continuous video. Of course, you can directly upload a 1-hour-long video to your IG feed, start a live video for 4 hour on max, or upload the video to YouTube and embed the link on IG.